Juice Generation

Juice Generation Juice Generation is a premier smoothie and juice bar that also doubles as a vegetarian and vegan restaurant located on E 42nd Street in New York City. Their menu consists of fresh juices, smoothies, açai bowls made with locally grown and organic produce, and they also offer customized blends. Customers can enjoy their favorite green juice with added spinach, kale, swiss chard or collards to add more health benefits to their drink. This is the perfect spot for health-conscious foodies looking for delicious plant-based options in NYC.

Recent social media posts

Creatine, but make it Activated. Swipe to see what the F that means ⚡️
09/03/2026

Creatine, but make it Activated. Swipe to see what the F that means ⚡️

Smoothies are best served with a summer debrief (or is it too early for that? 🫢)
08/27/2026

Smoothies are best served with a summer debrief (or is it too early for that? 🫢)

Swipe to zoom in on layers worth obsessing over, with 13g of protein to dig into 🥄
08/17/2026

Swipe to zoom in on layers worth obsessing over, with 13g of protein to dig into 🥄

07/31/2026

Turns out, the strongest things in life come in a stick pack. 5g of creatine monohydrate + probiotic complex - just tear, pour, and get activated ⚡️

Juicing Since 1999

Here’s how we’re beating the 3PM slump: super bowls packed with fresh fruit, satisfying crunch, and 13+ grams of protein...
07/28/2026

Here’s how we’re beating the 3PM slump: super bowls packed with fresh fruit, satisfying crunch, and 13+ grams of protein to get you through the rest of the day ⚡️

NOW OPEN: THE FRESHEST MERCH MARKET IN TOWN 🍏Swing by our Meatpacking, Bedford, or NoMad locations to shop the FRESH GOO...
07/24/2026

NOW OPEN: THE FRESHEST MERCH MARKET IN TOWN 🍏

Swing by our Meatpacking, Bedford, or NoMad locations to shop the FRESH GOODS MARKET all summer long. Grab some limited-edition merch while you're waiting for a smoothie or stop by for your next summer staple.

We’ve been working on our freshest drop yet... and it’s finally ripe enough to share.MEET FRESH GOODS 🍏🍌 Inspired by nei...
07/20/2026

We’ve been working on our freshest drop yet... and it’s finally ripe enough to share.

MEET FRESH GOODS 🍏🍌 Inspired by neighborhood fruit stands, produce stickers, and the energy of NYC – a limited drop of tees, hats, totes, tumblers, and everyday essentials. Pick your favorites and take a little JG with you.

Exclusively available at our Meatpacking and Bedford locations, and online.

07/10/2026

Something FRESH is taking over the neighborhood. Meet us in Meatpacking & Bedford soon 🍏

Consider this your new Taco Tuesday routine 🌮 Meet the Vegan Taco Salad - fresh, plant-powered, and packed with 11g prot...
07/07/2026

Consider this your new Taco Tuesday routine 🌮 Meet the Vegan Taco Salad - fresh, plant-powered, and packed with 11g protein + 9g fiber.

Juice Generation promotes health & wellness through antioxidant and nutrient-rich juices, smoothies and açai bowls. Learn more about our products here!

This post is for everyone who won’t stop talking about the Blue Beauty 🌀Swipe to see why everyone’s obsessed
06/25/2026

This post is for everyone who won’t stop talking about the Blue Beauty 🌀

Swipe to see why everyone’s obsessed

Address

122 E 42nd Street
New York, NY
10168

To get to the smoothie and juice bar and vegetarian and vegan restaurant located on E 42nd Street in New York, there are several options for transportation.

For those using public transportation, the nearest subway station is located at Grand Central-42 St, which is served by the 4, 5, 6, 7, and S lines. From there, it's just a short walk to the restaurant. Additionally, several buses also serve the area.

If you prefer to drive, there are several parking garages nearby that offer hourly or daily rates. Be sure to check for street parking restrictions as well.

No matter how you choose to get there, this location offers a convenient spot for delicious smoothies and plant-based cuisine.

Opening Hours

Monday 7am - 9pm
Tuesday 7am - 9pm
Wednesday 7am - 9pm
Thursday 7am - 9pm
Friday 7am - 9pm
Saturday 8am - 8pm
Sunday 8am - 8pm

Telephone

+12125311110

Alerts

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What people say

Juice Generation on E 42nd Street is the perfect place to go for fresh and healthy juices, smoothies, and açai bowls. They use locally grown and organic produce to create their delicious drinks that are sure to leave you feeling energized and refreshed. Their social media presence is also impressive, with fun giveaways and helpful tips on how to customize your order. Whether you're looking for a morning pick-me-up or an afternoon boost, Juice Generation has got you covered. Don't forget to try their green juices with added spinach, kale, swiss chard, or collards for an extra dose of nutrients. Overall, Juice Generation is a must-visit spot in New York City for anyone looking for a tasty and healthy drink option.