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Jajaja

Jajaja Jajaja is a Mexican restaurant that also serves vegetarian and vegan options in the Lower East Side of New York. This innovative dining experience combines south of the border flavor with local heritage, while offering an extensive Tequila and Mezcal program, Mexican-style beers, fresh pressed juices, and plant based Mexican fare. Jajaja even has a pedestrian-friendly take-out window for on-the-go snacks. Owned by Nima Garos & Koorosh Bakhtiar of Raise Hospitality group, Jajaja thrives on community and cuisine.
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Recent social media posts

Today’s Cinco lineup 🌵🎶WilliamsburgLive Music 5:30–7PMLower East SideLive Music 7:30–9PMBar NenaActivated 8PM ’til late ...
05/05/2026

Today’s Cinco lineup 🌵🎶

Williamsburg
Live Music 5:30–7PM

Lower East Side
Live Music 7:30–9PM

Bar Nena
Activated 8PM ’til late with DJ all night

Wynwood
Live Band 5:30–7:30PM
DJ 7:30PM ’til late

Your official Cinco invite is here!! Next Tuesday, the FIESTA kicks off with fun surprises and specials at all Jajaja lo...
04/28/2026

Your official Cinco invite is here!! Next Tuesday, the FIESTA kicks off with fun surprises and specials at all Jajaja locations — make your reso asap 🌮🎉

If you had one friend to help you finish this in one sitting… who’s it gonna be? 👀🌮 Tag them below for a chance to win a...
04/04/2026

If you had one friend to help you finish this in one sitting… who’s it gonna be? 👀🌮
Tag them below for a chance to win a dinner for two 💃

Live a little. 🤏Extra dirty. 🫒
03/12/2026

Live a little. 🤏
Extra dirty. 🫒

Sunday is National Margarita Day & we’re feeling spicy!Buy one marg, get the second one on us. 🍹 Drop “DOSMARGAS” when y...
02/21/2026

Sunday is National Margarita Day & we’re feeling spicy!
Buy one marg, get the second one on us. 🍹
Drop “DOSMARGAS” when you order 💃

Sunday is National Margarita Day & we’re feeling spicy!Buy one marg, get the second one on us. 🌶️ Drop “DOSMARGAS” when ...
02/21/2026

Sunday is National Margarita Day & we’re feeling spicy!
Buy one marg, get the second one on us. 🌶️
Drop “DOSMARGAS” when you order to redeem 💃

Pull up 🌮 💨
02/20/2026

Pull up 🌮 💨

Game day just got spicy! BOGO Buffalo Flower Tacos 🔥Only on . Only Today.
02/08/2026

Game day just got spicy!
BOGO Buffalo Flower Tacos 🔥
Only on . Only Today.

Valentine’s Day is creeping up. Snag a reso before it’s too late 💨 🥰 🌹
02/06/2026

Valentine’s Day is creeping up. Snag a reso before it’s too late 💨 🥰 🌹

share with everyone or keep it all to yourself, you decide
01/30/2026

share with everyone or keep it all to yourself, you decide

culture, community, comida enter for a chance to win a reservation + $100 gift card for 2 in nyc or miami!!!How to enter...
01/23/2026

culture, community, comida

enter for a chance to win a reservation + $100 gift card for 2 in nyc or miami!!!

How to enter:
✔️ Follow
✔️ Tag who you would take to your dinner in this pic and have them follow
✔️ Post to your story for extra 5 extra entries
✔️ Winners will be picked at random then announced on stories Monday.
___________________________

Must be 18 years or older and be located in or near NYC or Miami. Giveaway is in no way endorsed or sponsored by Instagram. Reservations are limited to Wed-Thurs. Winners will be announced every Monday following feed post on stories.

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Address

New York, NY

Opening Hours

Monday 11am - 11pm
Tuesday 11am - 11pm
Wednesday 11am - 11pm
Thursday 11am - 11pm
Friday 11am - 12am
Saturday 11am - 12am
Sunday 11am - 11pm

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What people say

Mexican restaurants are known for their vibrant flavors, colorful ambiance, and warm hospitality. Jajaja in New York City is a prime example of a Mexican restaurant that embodies all these qualities and more. This vegetarian and vegan-friendly eatery is a hybrid venture that caters to the unique way New Yorkers eat, meet, and share.

Jajaja's extensive Tequila and Mezcal program, traditional Mexican beers on tap, Mexican-style lagers and pilsners from local microbreweries, fresh-pressed juices, and plant-based Mexican fare with options for both comfort and health make it stand out from other Mexican restaurants in the city. The venue also features a pedestrian-friendly take-out window serving on-the-go Mexican snacks, fresh-pressed juices, and healthy street fare.

Owned and operated by old friends and business partners Nima Garos & Koorosh Bakhtiar, Jajaja is where south of the border flavor meets Lower East Side flair to create global experiences rooted in local heritage. The patchwork of culture, community, and comida threading people to the Mexican palate makes Jajaja an ideal spot for anyone looking for an authentic taste of Mexico in the heart of New York City.

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