Recent social media posts
10/21/2026
What if your next business move was a little sweeter? 💗
Woops! combines a beloved product with a flexible franchise model designed to make getting into business more approachable—from low start-up costs to no food prep required.
Whether you're ready for a full-time venture or looking for something more flexible, there could be a Woops! opportunity with your name on it.
Ready to learn more? Visit woopsfranchise.com
WoopsFranchise MobileFranchise FranchiseOwner SmallBusinessOwner
10/16/2026
Support can start with a simple “I’m here.”
This Breast Cancer Awareness Month, we’re thinking of everyone affected by breast cancer, and the people beside them. A thoughtful check-in. Space to talk. Help with the everyday. Small gestures can mean a lot.
Save this as a reminder to check in with someone you care about.
09/23/2026
Macarons, meet your new favorite sidekick! Say hello to our Cake Pops—four delicious flavors made for gifting, celebrating, sharing… or keeping entirely to yourself. We won’t judge. 😉
Which flavor has your name all over it? 👇
🍪 Cookies N’ Cream
🍫 Chocolate
🤎 Salted Caramel
🎂 Birthday Cake
sweettreats treatyourself cakepoplovers dessertgoals
09/04/2026
New year, new classes, new memories! 🎒📚✨ Make the back-to-school season a little more delicious with macarons to share with your favorite classmates, teachers, and study buddies. 💕
FrenchMacarons MacaronLove TreatYourself BackToSchoolShopping SchoolDays NewBeginnings WoopsMacarons BackToSchoolSeason
08/14/2026
You can almost taste it...
08/01/2026
Something sweet is rolling into Nashville tomorrow 🎉
Join us as we celebrate the official launch of the Woops! Wagon ✨ Stop by for an afternoon filled with mouthwatering macarons, fun surprises, and a little bit of Parisian magic.
Whether you’re planning your next private party, looking to elevate a corporate event, or just craving a mouthwatering macaron, come say hi and help us kick off this new chapter! 🚚
📅 When: Sunday, August 2nd
⏰ Time: 11 AM - 2 PM
📍 Where: Graduate By Hilton Nashville
07/24/2026
We’ve been working on something new...
Any guesses?
👀👇
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07/17/2026
Who’s lifting the cup? 👀
Drop your flag below and tell us who you’re cheering for👇⚽️ Let’s see which team has the sweetest fans!
06/21/2026
The sneakers are spotless.
The jokes are terrible.
The macarons don't last long.
Today we're celebrating the dads, grandpas, and father figures who make life a little brighter—and a lot more memorable. 💙 Happy Father's Day.
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06/18/2026
We’ve arrived, Columbia 🎉
Join us as we celebrate the grand opening of our newest Woops! location at The Mall in Columbia ✨ Whether you’re looking for the perfect custom gift, planning an upcoming event, or just craving a little afternoon pick-me-up, we can’t wait to show you what Woops! is all about. Come meet the team and help us kick off this new chapter!
📅 When: Saturday, June 20th
⏰ Time: 4 PM – 6 PM
📍 Where: The Mall in Columbia
Plus… enjoy a complimentary macaron* while you’re there to celebrate the occasion 😉 RSVP here: https://www.facebook.com/share/1Fk9kMY7a4 💝
*Conditions apply.
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05/14/2026
Your picnic spread is missing something… 🌸 Hint: it's pastel, it's delicious, and it's way cuter than anything else on that blanket 🧺💅
Spring + macarons = the collab of the season. Grab a box and make your picnic the prettiest one in the park 🌿✨
04/30/2026
You already know what she does for you every single day. 🌸 This Mother's Day, give her something that says it all — no words needed. A beautiful box, her favorite spot on the couch, and a moment that's just for her. Grab her box before it's gone... link in our bio! 🫶🏼
04/12/2026
Spring has sprung with two irresistible new flavors! 🌸
Romantic Raspberry = heart-shaped, sweet & tart bliss. ❤️
Cotton Candy = light, fluffy and full of carnival-day nostalgia 🎡
Treat yourself and order from your nearest store. 💖
04/08/2026
Celebrate the final moments of Passover with our collection—made for sharing, gathering, and making the sweetest memories together. 💛 Shop local on the link in our bio.
03/31/2026
As Women’s History Month comes to a close, we honor the strength, creativity, and resilience of women everywhere, the leaders, creators, dreamers, and changemakers who shape our communities every day. Today and always, we celebrate the voices, stories, and achievements that continue to inspire progress and possibility. 💜
03/05/2026
This Ramadan and Eid, savor the sweetness of togetherness, gratitude, and cherished moments. Our special collection is made to celebrate every meaningful bite. 🌙✨
02/25/2026
Employee Appreciation Day is just around the corner, and Woops! french macarons are the perfect way to show your team some love. 🎉 Easy to share, visually joyful, and universally enjoyed, making meaningful appreciation simple and sweet. 💼✨
02/17/2026
Just dropped! Our Ramadan & Eid Woops! macaron boxes are here — perfect for iftar, gifting, or just treating yourself 😉 Sweet, festive, and ready to celebrate! 💖
02/02/2026
Score 10% OFF your Game Day spread! 🏈 Use code GAMEDAY26 to save on our boxes of 27 & 36. Whether you’re cheering from the couch or hosting the whole crew, upgrade the snack table with the real MVP. ✨ Shop online or in-store ⏳ Ends 2/7 at 11:59 pm EST.
01/29/2026
2026 marks the Year of the Fire Horse, a powerful symbol of passion, confidence, and bold new beginnings. 🧧 Our Lunar New Year Collection is crafted to honor this energy, bringing sweetness to moments of gathering, gifting, and celebration. ✨
Celebrate the Fire Horse with intention and a little sweetness 🔥🧡
Address
151 W 34th Street
New York, NY
10001
Public transport (subway + walk)
- Take the 1, 2, or 3 train to Times Sq–42 St, then walk east to W 34th St (about 10–15 minutes depending on your exact destination).
- Alternatively, take the A/C/E to Penn Station and walk north to W 34th St (about 10–20 minutes).
- For a closer drop-off, use the B/D/F/M trains to 34 St–Herald Sq and walk a few blocks west/east as needed.
Driving/parking
- Use GPS for “W 34th St” and park in a nearby garage on/around W 34th St or adjacent streets (there are multiple paid garages in Midtown).
- Expect heavy traffic and limited street parking; plan for metered spots only if available and check signs carefully.
- If you’re coming from the west/east via major avenues, aim for access points around 8th Ave or Broadway, then turn toward W 34th St.
Opening Hours
| Monday |
10am - 9pm |
| Tuesday |
10am - 9pm |
| Wednesday |
10am - 9pm |
| Thursday |
10am - 9pm |
| Friday |
10am - 9:30pm |
| Saturday |
10am - 9:30pm |
Alerts
Be the first to know and let us send you an email when Woops posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Contact The Business
Send a message to Woops:
What people say
Woops on W 34th Street brings a standout French macaron experience to New York, with a reputation as one of the most prominent macaron companies in the U.S. The shop is known for its authentic, beautifully crafted macarons and an impressive range of flavors that feel both classic and fun—favorites include Nutella Delight, Red Velvet, Strawberry Lemonade, and Birthday Cake.
Beyond just treats, Woops also shines when it comes to gifting and special occasions. Whether you’re looking for elegant corporate gifts or planning something memorable with event-ready solutions, the brand offers options that make every bite (and every presentation) feel thoughtfully designed. If you’re in the area on W 34th Street and want a polished dessert stop with serious flavor appeal, Woops is an excellent choice.
