S'MAC

S'MAC S'MAC is an American and new American themed restaurant located in the heart of Manhattan's East Village, known for their delectable macaroni & cheese dishes. With a casual atmosphere and menu offerings for both vegetarians and vegans, S'MAC is perfect for lunch or dinner. They also offer catering, delivery, takeout, and walk-ins.
(2596)

Recent social media posts

The Turkey Mac is back!!! A customer and staff fave for decades - a perfect autumn meal 🍂🍁🦃.
10/21/2026

The Turkey Mac is back!!! A customer and staff fave for decades - a perfect autumn meal 🍂🍁🦃.

First bite of Friday’s lunch!!! 🤤🧡
10/09/2026

First bite of Friday’s lunch!!! 🤤🧡

When one of your besties Laurie Barker Jackman texts looking to make a tray of mac & cheese, she knows she called the ri...
10/06/2026

When one of your besties Laurie Barker Jackman texts looking to make a tray of mac & cheese, she knows she called the right person for instructions when it turns out like this!!! 🤤🙌🏽🧡

Apparently October is pasta month! We may be very particular on serving only elbows (you can always chat with Sarita on ...
10/06/2026

Apparently October is pasta month! We may be very particular on serving only elbows (you can always chat with Sarita on why that is 😉) but you can choose our elbows in regular, protein+, low carb and gluten-free. We have you covered! 🧡🙌🏽

New reading now available!!! And we were lucky to have the author herself Kendra stop by to pick up her S’MAC with her p...
10/01/2026

New reading now available!!! And we were lucky to have the author herself Kendra stop by to pick up her S’MAC with her poetry attached 🧡🥰📝.

It’s a beautiful day on the corner of 12th & 1st! We were waiting for the sun, weren’t we??? Come out!!! ☀️🧀🧡
09/30/2026

It’s a beautiful day on the corner of 12th & 1st! We were waiting for the sun, weren’t we??? Come out!!! ☀️🧀🧡

What an enjoyable time listening to both John Grisham and Danny Meyer in conversation last night about “What Could Possi...
09/29/2026

What an enjoyable time listening to both John Grisham and Danny Meyer in conversation last night about “What Could Possibly Go Right?” 20 years ago I read Danny’s first book “Setting The Table” - we had just opened S’MAC a few months before it was released and I was extremely sleep deprived. What I do remember was that regardless of my lack of time, I made the time to read his book. I needed to learn more about this wild business I had gotten myself into. 20 years later, I am still reading to improve and learn more and I can’t wait to start this one. 🧡📖

We all know how wonderful those first few bites diving into a freshly baked skillet of S’MAC tastes! Nothing better to s...
09/25/2026

We all know how wonderful those first few bites diving into a freshly baked skillet of S’MAC tastes! Nothing better to soothe your soul, especially on a weekend that is looking to be rainyyyyyyyyy!!! ☔️🧀 🧡

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Did you know you can order any of our dishes with Protein+ elbows? (And they are Vegan too!).
09/24/2026

Did you know you can order any of our dishes with Protein+ elbows? (And they are Vegan too!).

Ahhhhhhhh, September! School’s in. Our regulars are back in town. And the nights are starting to chill…a bit, anyway. On...
09/18/2026

Ahhhhhhhh, September! School’s in. Our regulars are back in town. And the nights are starting to chill…a bit, anyway. One of our favorite months. Hope to see you & yours soon! 🧡🧀📚🍁

25 years. NYC, we love you. And our hearts are with all those affected.
09/12/2026

25 years. NYC, we love you. And our hearts are with all those affected.

Address

197 1st Avenue
New York, NY
10003

To reach the restaurants at 1st Avenue in New York, there are various public transport options available. You can take the subway by using the L train to reach the nearby station or alternatively, you can take any of the several buses that stop at 1st Avenue.

If you're driving, there are various paid parking garages available in the vicinity of 1st Avenue that you can use. However, keep in mind that finding a spot can be challenging during peak traffic hours.

Opening Hours

Monday 11am - 11pm
Tuesday 11am - 11pm
Wednesday 11am - 11pm
Thursday 11am - 11pm
Friday 11am - 11pm
Saturday 11am - 11pm
Sunday 11am - 11pm

Telephone

+12123587912

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What people say

American restaurants are known for their hearty and comforting dishes, and S'MAC in 1st Avenue, New York, takes this to a whole new level with their specialty - macaroni and cheese. This exciting eatery has been serving up delicious variations of the classic dish since 2006, making it a go-to spot for locals and tourists alike.

What sets S'MAC apart is their commitment to using high-quality ingredients and catering to different dietary needs. They offer vegetarian and vegan options alongside their traditional mac and cheese dishes, ensuring that everyone can enjoy a satisfying meal. And if you're looking for something extra special, they also have seasonal flavors that are sure to delight your taste buds.

But S'MAC isn't just about the food - they also prioritize giving back to the community. They recently posted on social media about donating meals to a community fridge, as well as treating mothers on Mother's Day by offering them a free meal. It's clear that they care about their customers beyond just serving them delicious food.

Overall, S'MAC is a must-visit spot for anyone who loves comfort food done right. With their commitment to quality ingredients, diverse menu options, and community involvement, it's no wonder why they've been thriving for over 15 years.